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FT Law 50 2009

Rankings at a glance
2009 Rank21
2008 Rank-
2009 total score for ALL entries submitted106
2009 score band for ALL entries submitted (/10)3
Number of standout entries in FT REPORT1
Number of highly commended entries in FT REPORT0
Number of commended entries in FT REPORT2
2009: total weighted score for ranked entries in FT REPORT6
2009 Score band for ranked entries in FT REPORT (/10)2
2008: total weighted score for ranked entries in FT REPORT0
2008 score band for ranked entries in FT REPORT (/5)0
2009 Profits per Equity Partner (PEP) (£k)n/a[1]
2009 Score band for PEP (/5)1
Assessment of management commitment and innovation value to firm (/20)16
Total Innovation Score in the FTLAW50 (/50)22
Footnotes

1. Estimate used, based on RSG Consulting research

Billing and Fees 2009

Rankings at a glance
Award levelCommended
InnovationReal-time billing and alternative fee arrangements
Originality5
Rationale7
Impact5
Total17
DescriptionLeading the way in billing in the Italian legal market. The firm updates clients every 24 hours and uses a value-added approach where possible

Changing the rules 2009

Rankings at a glance
Award levelCommended
InnovationFirst registration of a colour trademark
Originality6
Rationale6
Impact4
Total16
DescriptionThe firm outlined a strategy for a prominent multinational corporation for registering and protecting a colour as a trademark at EU and national level in spite of the turbulent commercial and financial environment.

Continental European Firms 2009

Rankings at a glance
Rank3
CountryItaly
Weighted score6
Total score106

Law firm management 2009

Rankings at a glance
Award levelStandout
InnovationCounter-crisis action
Originality6
Rationale7
Impact7
Total20
DescriptionTo take advantage of the crisis, the firm is taking measures to accelerate growth. While improving its client service it has also increased its marketing budget, raised headcount by a third over the past year and reduced costs