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Marketing & PR 2008

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Award LevelStandout
InnovationA series of seminars looking at climate change from different perspectives. Exceptionally well-executed.
Originality5
Rationale7
Impact7
Total19
DescriptionInvolved some leading figures - Lord Stern, author of the Stern Review on climate change; Hilary Benn, the UK environment secretary; and Lord Browne, ex- chief executive of BP. Attendees felt it was comparable to a Chatham House event and commendable for the firm to instigate this debate.