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Allen & Overy logo
Allen & Overy
Bishops Square
Allen & Overy LLP
One Bishops Square
London
E1 6AD
United Kingdom

Tel: +44 (0)20 3088 0000
Fax: +44 (0)20 3088 0088

for other worldwide offices please contact:
stephen.denyer@allenovery.com

or visit www.allenovery.com

Marketing & PR 2008

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Rankings at a glance
Award LevelHighly Commended
InnovationClient Analytics: a tool to measure the health of client relationships.
Originality7
Rationale6
Impact4
Total17
DescriptionA business development tool that enables the firm to analyse the strength, breadth and depth of client relationships. Innovative in its measurability and move away from a pure financial measure.

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Bishops Square
Allen & Overy LLP
One Bishops Square
London
E1 6AD

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